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Some watch designs never dim with age. At Watches of Switzerland we have a wide selection of stunning classics in which to invest that will remain icons for years to come.
Rolex introduced the Datejust in 1945, featuring a 36mm case in keeping with the tastes of the time. It's been a best-seller ever since and in 2009 the Datejust II was unveiled, with a 41mm case to meet the contemporary preference for bigger watches. This was succeeded by the more refined Datejust 41 in 2016; this year's iterations of the classic model are cast in steel.
Description: Steel 41mm case and bracelet, automatic movement, black dial, 70-hour power reserve, date window, waterproof to 100m
Product Code: 17303246Explore Rolex
This year Cartier has revived its much-loved Panthere for a new generation of stylish ladies.
Description: Ladies' watch, steel 22mm x 30mm case and bracelet, quartz movement, silvered dial, water-resistant to 30m
Product Code: 17310919View this watch See More Cartier
This cool grey watch packs a 42-hour power reserve.
Description: Titanium 45mm case, automatic chronograph movement, grey dial, date window, grey alligator strap, water-resistant to 50m
Product Code: 17170430View this watch See More Hublot
The iconic Reverso was originally intended for polo players as its reversible case swivels to protect the dial.
Description: Ladies' watch, stainless steel 21mm x 34mm case, hand-wound movement, silver dial, black alligator strap, water-resistant to 30m
Product Code: 17631286View this watch See More JLC
Launched in 1952, Breitling's renowned Navitimer is the oldest chronograph still in production.
Description: Stainless steel 46mm case, automatic chronograph movement, black dial, date window, black leather strap, water-resistant to 30m
Product Code: 17530214View this watch See More Breitling